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Tuesday, July 28, 2015
Monday, July 27, 2015
Sunday, July 26, 2015
Friday, July 24, 2015
KH Direct Media Reviews How to Avoid Mistakes Inventors Make
It
is great when someone creates something new and awesome. It is great when the
creator wants to show it off to the world too. But introducing a new product to
the world too soon can create problems in the future. KH Direct Media reviews
how to avoid mistakes.
A
new product is created and the proud inventor wants to show it off and try to
make some money from it. How does one do that? What steps do inventors claim
ownership on something they worked hard to create and make work? The first step
to avoiding any mistake about who owns the invention is to file for a
patent. Inventors can search the
Internet for local attorneys or professionals who can assist in filling out and
filing the required documents. According
to the current patent law, the “first to file” patent rule means that inventors
are required to file for a patent before engaging in any public use, sale,
offer for sale or disclosure outside of a confidential relationship.
If
the invention is used in public, such as showing a gathering of people how it
works, the inventor has 12 months from that date to file for a patent. If the
patent is not filed within 12 months, one may not be able to apply for it
again.
Patent
applications allow for a separate page to thoroughly and accurately describe
the invention. Be as descriptive as possible on the application about the
invention.
Successful
inventors know that it takes more than a few random patent searches on various
sites to determine if what they created is already registered. There are more
than 9 million patents already and many more pending. KH Direct Media suggests
running a product search on the Internet to see if there are like products. If
not, keep looking until all avenues are exhausted. If there is still nothing
like the next best thing, seek assistance in running a patent search. Only then
can an inventor be sure there is nothing else out like the treasure invented.
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Tuesday, July 21, 2015
KH Direct Media Looks at Reasons Why Some Entrepreneurs Fail
Failure is defined differently by many people. What may seem
like a loss to one entrepreneur is a reason to keep moving forward for another.
KH Direct Media takes a look at reasons why some entrepreneurs fail, and how to
move forward.
You are not an expert on the product, service or field. Let’s
face it. There are few real experts in the business world, but many people who
think they are. The truth is that entrepreneurs know enough about what they
have to offer to open shop. There will always be questions that need answering
and there are plenty of places to get those answers along the way.
Not getting funding is another reason some entrepreneurs
fail. Banks are quick to turn down small
business loans and are even more so with inventors. Crowdfunding takes a long
time and requires a lot of work, and financial goals can be missed. Focus on
taking a slow and steady road to success. Start slow and put any profit back
into the business or invention to improve them.
KH Direct Media also sees inventors being afraid to lose any
investment money. But entrepreneurs are risk takers. Take the risk. Invent something
new. Invent something that is an improvement on something else. Invent
something fun or frivolous. The world needs it.
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Tuesday, July 14, 2015
KH Direct Media Shares Tips to Stay Healthy at Conventions
 |
| How can anyone stay healthy at this massive convention |
Conventions are fun and a great place to network and find
possible buyers for the next great thing. They are also massive collection
spaces for the most commonly passed viruses. KH Direct Media shares tips to
stay healthy at conventions.
Nothing can ruin an exciting and successful time at a
convention than a nasty bout of “con crud” once home. No one wants come home
sick and be derailed by a rotten cold, the flu or something else. Here are some
tips for staying healthy at conventions:
A few weeks before the big event, add more fruit and veggies
to meals. They pack needed vitamins and mineral to bolster the immune system. Eat
more lean meat, chicken and fish which builds up protein to keep muscles flexible.
Add some daily exercise to the day. A 30 minute walk really
does help keep colds away. At the very least, it lessens the severity of them.
A little more exercise also keeps bones and muscles limber and able to walk the
miles around convention halls, climb stairs to hotel rooms and the dexterity to
squat and pick a convention favor off the floor.
At the convention, buy a small bottle of hand sanitizer and
use it before eating. Fist pump people you meet instead of hand shaking. If by
some chance, there is someone who prefers a handshake, indulge them.
KH Direct Media also suggests getting plenty of sleep,
minimizing alcohol consumption and eating healthy meals. But we are also
realists and know that sometimes this just won’t happen. In that case, remember
that anything done in moderation is best for keeping the “con crud” from
becoming the full-fledged nerd flu.
Monday, July 13, 2015
KH Direct Media on How Much Money Does One Need for a Start-Up
We have all heard the stories about the brand new businesses
that pop up with seemingly very little start-up money, or a heap load of
crowdfunded donations. KH Direct Media looks at how much money does one need
for a start-up.
The first and most basic idea about raising funds for a
start-up is to think small. Don’t immediately think that the invention is going
to be a mega-hit and needs mega money to get off the ground. Test the idea for
the invention in some way to know whether or not the idea is really needed or
wanted.
Estimate how much your expenses will be for the first few
months in development. Write them down. Be liberal in figuring them out. KH Direct Media also suggests calculating any amount of money borrowed with the
interest and include that in all expenses, projected revenue and cash flow. If
possible, try to get started without having to borrow any money from any
source. Work on the prototype, test it with people you know and perfect it
before opening any physical or virtual door. Keep expenses as low as possible.
Keep expectations reasonable. The money needed for a start-up is can be very
little if one plans right, thus leaving more funds available for inventory and
growth.
Tuesday, July 7, 2015
KH Direct Media Reviews Good Crowdfunding Techniques for Entrepreneurs
There are three basic formats for crowdfunding:
reward-based, equity-based and investor-based. Which one is the best one for
your great, new product? Each one has its own merits. Many crowdfunding sites
also give the campaign originator the option to not keep the funds collected if
the entire amount is not raised, or to keep the funds raised. Some sites have
more rigorous guidelines and approval processes to follow. Take time to
research and determine which type of crowdfunding is best for the invention.
Once the right fundraising platform is found and set up,
start marketing it. Create social media pages to post the campaign on. Send
email blasts to anyone who might be interested. Create a top-notch video about
the invention. Descriptive words are nice and can tell a good story, but a
video showing people how it works is even better.
KH Direct Media also suggests keeping track of the campaign
analytics. Some of the platforms have this option. Read the directions and
follow any advice about how to amp up funding. Crowdfunding is as great way to
raise the funds needed to get a great, new or improved product into the public’s
eyes.
Monday, July 6, 2015
KH Direct Media with Advice about E-Commerce Businesses
The greatest inventions can turn into nothing at all if not
marketed and sold efficiently.
E-commerce sites for the solo-preneur and creative inventor
are plentiful. KH Direct Media offers advice for people who want to sell the
next, best thing on an e-commerce site.
There are thousands of terrific items to buy on one or all
of the many e-commerce business websites such as Etsy. Before jumping headfirst
to the first one that looks good, ask the seller representative these questions:
- How long has this site been in business?
- Who is here to help me get my shop set up and troubleshoot any issues I have?
- Does the site have an automate template to use to set up my e-shop?
- Is the site an SSL site?
- What credit cards does the site take?
- Are there any other products like mine selling on the site?
- Does the site do any marketing/advertising for my product?
- How long does it take for a transaction to go through? A credit?
KH Direct Media encourages inventors and creators to ask as
many questions as possible before deciding on an e-commerce site to sell the
item. Always read agreements and contracts in full.
Thursday, July 2, 2015
KH Direct Media Offers Stress Management Tips
Stress is felt in almost every part of the body from sore,
red eyes to aching backs and excruciating migraines. KH Direct Media offers
tips to manage stress in the workplace, which we inevitably bring home.
Imagine that you are an inventor or creator of something and
an interested party informs you that they are interested in seeing that item.
However, it is (in your opinion) months away from perfection. And the
interested party wants to meet you and see the next great thing in a week.
Your back muscles start to ache, your hearts starts to beat
a little harder and faster, and your nerves a rattled. This is the beginning of
what stress usually feels like for most people. Here’s how to stave it off and
get on with the day, week and, later month so the next, big thing is really
something to talk about.
Walk away from the project when you feel you are hitting the
wall and getting nothing done or are frustrated. Go outside or go into another
room. Just get away from the work for a short time.
Practice breathing a little slower. Inhale deeply and count
to ten. Exhale to the count of ten. Do it with your eyes closed. Repeat three
times.
KH Direct Media also suggests a complete change of attitude.
A positive attitude can reduce stress and ease physical and mental pain. It can
also make the difference between getting the project done on time or cause
stress-induced delays.
Stress management is within your grasp.
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Wednesday, July 1, 2015
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